Bringing festive light and spark to the city.

Norwich BID brings the city alight for Christmas. We’ve invested in Norwich’s festive season, with wrap-around lights on the city’s trees, and the Castle Projections. Lamp posts will be wrapped giving a greater footprint. We also support the city via VisitNorwich, creating festive campaigns to drive tourism and encourage locals to take advantage of all the city has to offer.

Christmas Tree Lights
What’s better than one Christmas tree? A whole city of them. In 2019 we invested in new seasonal twinkling lights and upgraded for Christmas 2023, which wrap around the city’s trees. From Gentleman’s Walk to London Street, through Davey Place and London Street to Prince of Wales Road, Tombland and Timber Hill, the trees glisten in an elegant festive display. The upgrade sees a more sustainable Christmas too, with 100% of the scheme using renewable energy.

Christmas Castle Projections

The Castle Projections create a stunning city centre attraction, using a projector to transform Norwich’s iconic Castle. Over the past years, we have created beautiful festive projections, covering the 21-metre face of the castle, and providing a free Christmas experience in the city centre.
In 2020, two new bespoke short films were created for the castle, supported by Norfolk County Council, via the Experience project.